Banner Advertisement For Maritime Institutes/Shipping Companies:
Banner Advertising is a form of online advertising through banners.
Banner advertising is also called display advertising because of the visual nature of banner ads.
A banner ad, or a web banner, is an advertisement displayed into a web page. The advertisement consists of an image or of a multimedia object.
Thus, banner ads can be static or animated, depending on the technology used to make them.
Banner ads are intended to generate traffic to a website by linking to it. Also, web banners can function as regular, print advertisements inform, notify about course admission increase brand awareness of the Institute and so on. However, most of banners are clickable and their main function is to get clicked on.
Generally, banner ads are placed in high traffic websites that offer interesting or useful content. But, besides the traffic, there are other important aspects to be taken into consideration when choosing a website to advertise on.
We are having high traffic websites of 10,000 visits per day on which your banner will be advertised.
One of these aspects is the website’s target, which has to more or less match with the banner’s intended audience.
One advantage of the online advertising over the traditional one is that its effectiveness can be easily measured. Regarding banner ads, the main effectiveness indicator is the click-through rate. The click-through rate (CTR) is calculated by dividing the number of users who clicked on the ad by the number of times the ad was displayed (impressions).
For instance, one might say that a certain ad has a click-through rate of 3%. That means that out of 100 impressions delivered, the banner was clicked on three times. Therefore, the higher the CTR is the more effective the advertisement is.
You can make a Banner Ad highlighting your Institute and Courses you Offer and Batch commencement Date.
After you create the banner, you need some web space to use it, so you will need to buy ad space on websites.
Get Intended Traffic!
For Banner Advertisement packages, Contact us on info@imucet.com